Welcome to the online store of Coldest Clothing.

COLDEST® is a registered trademark.

Coldest Clothing is an urban street-wear brand based in Croydon, South London and inspired by UK, American and Afro Caribbean street culture.

The COLDEST® range is designed by Jóel, a young entrepreneur, designer, film maker and editor. Being a visual arts bursary student at his school combined with his passion for street style made it inevitable that he set up his own clothing label.

The idea started when Jóel struggled to find a cool snapback in junior size so he decided to design and produce his own. The success of the COLDEST® cap was followed by a range of clothes and accessories for adults and juniors and the brand keeps growing.

COLDEST urban definition:
-The baddest of all
-The absolute best
-None better

KEEPIN' IT COLD™ is our main priority.
Office address by appointment:
Challenge House, 616 Mitcham Road, Croydon, CR0 3AA, United Kingdom.
Tel/Fax: +44 (0) 208 683 0029